Last updated: July 28, 2026
This Privacy Policy explains what information Steady Purse (“we,” “us,” “our”) collects when you visit steadypurse.com, how we use it, and the choices you have. By using the site, you agree to the practices described here.
Who we are
Steady Purse is a personal finance site operated under the name Steady Purse. If you have any question about this policy or your data, contact us through the contact page or at support@steadypurse.com.
Information we collect
Information you give us. If you subscribe to our email list, you provide your email address. If you contact us, you provide whatever information you include in your message.
Information collected automatically. Like most sites, we and our service providers may automatically collect limited technical information such as your browser type, device type, approximate country, referring site, and the pages you view. This helps us understand what content is useful and keep the site running.
Analytics
We use two analytics systems:
- Steady Purse Analytics, our own first-party, cookieless analytics. It does not set cookies, does not store your IP address, and does not store personally identifying information. Visitor identity is a daily-rotating, one-way hash that cannot be reversed or linked across days.
- Google Analytics 4, provided by Google LLC, which helps us measure traffic and audience. Google may use cookies and similar technologies. You can learn more in Google’s privacy policy, and you can opt out using Google’s browser add-on.
Advertising
We may display advertising to support the site. When we begin working with an advertising network, we will name it here. Advertising partners and their vendors may use cookies, device identifiers, and similar technologies to serve and measure ads, including interest-based ads. You can manage your choices through the ad settings offered by these partners and through industry tools such as the Digital Advertising Alliance opt-out page and the Network Advertising Initiative opt-out page.
Cookies
Cookies are small files stored on your device. Our own analytics does not use them. Third parties such as Google Analytics and our advertising partner may set cookies as described above. You can control cookies through your browser settings, though blocking some may affect how parts of the site work.
Affiliate links
Some links on the site are affiliate links. When you click them, the destination site may record that the visit came from us. See our affiliate disclosure for detail.
How we use information
- To operate, maintain, and improve the site and its content.
- To send emails you have asked to receive, and to deliver anything you signed up for.
- To measure traffic and understand which content helps readers.
- To display advertising that funds the site.
- To respond to your messages.
Our email list is double opt-in: you confirm your address before we send anything. Every email includes an unsubscribe link, and you can leave at any time. We do not sell or rent your email address.
Your rights and choices
Depending on where you live, you may have rights to access, correct, or delete the personal information a business holds about you, and to opt out of certain data uses. If you are a California resident, the California Consumer Privacy Act (as amended) gives you the right to know what personal information is collected, to request deletion, to opt out of the sale or sharing of personal information, and not to be discriminated against for exercising these rights. To make a request, contact us at support@steadypurse.com. We will verify and respond as required by law.
Data retention
We keep email subscriber records for as long as you remain subscribed. Raw analytics events are pruned on a rolling basis; aggregated, non-identifying summaries may be kept longer. Contact messages are kept only as long as needed to respond and keep records.
Children’s privacy
Steady Purse is intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
Third-party links
The site links to other websites we do not control. Their privacy practices are their own, and we encourage you to read their policies.
Changes to this policy
We may update this policy as the site, our partners, or the law change. When we do, we will revise the “Last updated” date above. Material changes will be noted on this page.
Contact
Questions about privacy? Reach us through the contact page or at support@steadypurse.com.